Shalom Life | August 20, 2014

Israel's Uppsite Converts Sites Into Mobile Apps for Free

Startup turns sites into apps within minutes and can even submit to app stores.

By: Tiffany Stelman

Published: June 12th, 2012 in Business » Israel

Israel's Uppsite Converts Sites Into Mobile Apps for Free

Applications is the word of the day and companies without them are often viewed as passé. But not every company is willing to spend thousands of dollars on developing and designing a customized and cutting edge mobile app.

Uppsite, a startup company based in Petah Tikva, Israel, offers a middle ground: it converts your website into a basic app within minutes, free of charge.

Uppsite says it is the only mobile app solution that allows publishers to create both native and web apps, “for free in two minutes.”

“Today’s trend is very clear, more than 30 percent of data that was consumed on the web has now transformed to mobile,” Gal Brill, CEO and founder of Uppsite, tells NoCamels.

“A web publisher who doesn’t present content in a mobile-friendly way will lose engagement with his users,” he believes.

“Uppsite managed to develop a multi-platform solution, providing service for all platforms including an HTML version. UppSite can turn websites into an application to Apple’s iOS, Android OS and soon also to Windows Phone 7.”

Mobile web apps versus native apps

After focusing on native applications, Uppsite recently announced it will also create web apps.

A native app is an application program that has been developed for use on a particular platform or device, coded with a specific programming language. Since they are tied to a particular platform, they require several adaptations in order to target a different mobile platform.

A mobile web app is a browser application in which all or some parts of the software are downloaded from the web each time it is run. This way, it can be accessed from all web-capable mobile devices. Web apps require no installation, they can be used by everyone and according to Uppsite, they will keep on growing in users.

“By having a WebApp in your mobile arsenal, you are able to target those people who don’t want to bother with downloading and installing a native app,” Brill tells NoCamels.

App your site within two minutes

Uppsite’s solution says it enables web publishers to make the creation and customization of their app as simple as possible. “To get started, all that is required is to enter the website’s URL. Uppsite then identifies the platform and a basic app is created within two minutes. ”

“You can then customize your app’s look and feel. Then you have to create an account with Uppsite and after we approve your site, we submit your app to all the different app stores on your behalf,” Brill explains.

Monetization

Uppsite plans to monetize through different plans: Basic, Premium and Deluxe. With the free apps, Uppsite gets 100 percent of revenue from ads, while with premium or deluxe, the company only gets 50 percent revenue on ads or less.

WordPress for apps

Recently, WordPress, the leading web software that enables users to create a website or blog, chose Uppsite as its only mobile solution WordPress VIP Partners Program. Out of 19,000 plugins available for WordPress users, only 9 plugins were chosen by WordPress for their VIP users.

Brill says Uppsite is striving to achieve the same result WordPress achieved 15 years ago with websites.

Uppsite was founded in 2010 by Gal Brill, former CEO of one of the earliest social networks that saw light in Israel – Hevre (Hebrew for ‘gang’). Along with seven other employees, Brill hopes to create the perfect mobile environment for businesses.

This article is reprinted with permission from NoCamels.

Israel Turns Into WiFi Hotspot Israel Turns Into WiFi Hotspot TrendingYahoo Buys Another Israeli Start-up Yahoo Buys Another Israeli Start-up TrendingReWalk Founder Takes Invention One Step Further with UPnRIDE ReWalk Founder Takes Invention One Step Further with UPnRIDE Trending
 

James Franco Ups The Ante On ALS ‘Ice Bucket Challenge’ [VIDEO]

August 19, 2014 | By Ashley Baylen
James Franco Ups The Ante On ALS ‘Ice Bucket Challenge’ [VIDEO]

Franco completed the ALS 'Ice Bucket Challenge' in Monday. Without pants on.

Read More

Paul Rudd is Ant-Man in First Official Photo

August 19, 2014 | By Ashley Baylen
Paul Rudd is Ant-Man in First Official Photo

The 'Knocked Up' actor stars as Scott Lang aka Ant-Man in the upcoming superhero flick from Marvel.

Read More

Israel Turns Into WiFi Hotspot

August 19, 2014 | By Viva Sarah Press
Israel Turns Into WiFi Hotspot

Free internet for tourists and Israelis alike as government cancels router restrictions

Read More

Ezra Miller to Star in ‘Stanford Prison Experiment’

August 19, 2014 | By Ashley Baylen
Ezra Miller to Star in ‘Stanford Prison Experiment’

The 'Perks of Being a Wallflower' actor will co-star alongside Michael Angarano and Billy Crudup.

Read More

The Love Jewce: In Love & Birthright

August 19, 2014 | By Kailin Beard
The Love Jewce: In Love & Birthright

There are no words to describe how deeply I fell for the country, the Israeli people or for him

Read More

Missing American IDF Soldier Found Dead

August 19, 2014 | By Daniel Koren
Missing American IDF Soldier Found Dead

David Menahem Gordon's body discovered in central Israel with his IDF-issued rifle by his side

Read More

Israeli Company Combines Style And Technology To Save Lives

August 19, 2014 | By Caitlin Marceau
Israeli Company Combines Style And Technology To Save Lives

A new shirt developed by HealthWatch is one of the first ever to detect more than just your pulse, and alerts doctors immediately when you're in danger

Read More

Google to Allow Accounts for Children Under Thirteen

August 19, 2014 | By Caitlin Marceau
Google to Allow Accounts for Children Under Thirteen

The search engine giant is modifying its services for younger children that will give parents full control of their child's account

Read More

More Headlines