Shalom Life | September 05, 2015

Will Toronto Take Legal Action on Drizzy Drake?

A Drake billboard advertising his new album, Take Care, is being questioned by the City of Toronto.

By: Ashley Baylen

Published: December 9th, 2011 in Culture » Music » News

Will Toronto Take Legal Action on Drizzy Drake?

Aubrey Graham, known to the world as rap superstar Drake, is a very proud Torontonian- often sending shout-outs to his hometown in songs-but he may have irked a few Toronto officials with his new billboard on the Gardiner Expressway.

The billboard features both the word “Toronto” using very similar font to the city’s official logo and has a blue background almost identical to government-issued highway signs. Additionally, Drake has placed his ‘October’s Very Own’ owl emblem in the spot where Toronto City Hall’s image usually appears. If you look at the billboard quickly, it would be mistaken as a welcome sign to Toronto.

Underneath the word “Toronto” is Drake’s new album title, Take Care, and the November 15th release date. If this was the focus of the advertisement, there is a possibility is might appear as such- an advertisement, but underneath, in larger font, it reads “Population 2,753,609”.

The billboard was put up in October in anticipation of the album’s November release date, but city officials just learned of its existence at the end of last week.

“We would suggest,” city spokesperson Francine Antonio-Forte said told The Star newspaper, “that the treatment of the word Toronto used on the billboard is very similar to the wordmark that forms part of the Toronto logo. The similarity of the wordmarks, in conjunction with other creative elements used for the billboard, may cause some confusion about the source of the information.”

“While the city is proud of its local and international talent, we have a general practice of reviewing and addressing reported or known cases related to the possible misuse of the Toronto logo,” she said.

Drake might have claimed Toronto as his own in the song “City Is Mine”, but perhaps he forgot that although he loves the city he was raised in, he doesn’t literally own its’ intellectual property.

To view the original article in The Toronto Star, click here
This Couple is Documenting their Conversion to Judaism on Instagram This Couple is Documenting their Conversion to Judaism on Instagram TrendingShalom Life is Saying Goodbye Shalom Life is Saying Goodbye TrendingShaw Festival Review: The Intelligent Homosexual's Guide... Shaw Festival Review: The Intelligent Homosexual's Guide... Trending
 

This Couple is Documenting their Conversion to Judaism on Instagram

August 27, 2015 | By Sy Berg
This Couple is Documenting their Conversion to Judaism on Instagram

2HipJews are putting the 'modern' back into modern Orthodox

Read More

Shalom Life is Saying Goodbye

August 27, 2015 | By Shalom Life Staff
Shalom Life is Saying Goodbye

After nearly 7 years, we are sadly ending Shalom Life's run.

Read More

Shaw Festival Review: The Intelligent Homosexual's Guide...

August 26, 2015 | By Hermine Steinberg
Shaw Festival Review: The Intelligent Homosexual's Guide...

Tony Kushner's family drama challenges it's audiences on so many levels, it leaves you breathless and beaten. It is awesome; astounding, humbling, overwhelming and remarkable.

Read More

Shaw Festival Review- The Divine: A Play for Sarah Berhnardt

August 23, 2015 | By Hermine Steinberg
Shaw Festival Review- The Divine: A Play for Sarah Berhnardt

This powerful play based on a true story is an absolute must-see this summer.

Read More

Top 10 Most Influential LGBT Jews

August 14, 2015 | By Ashley Baylen
Top 10 Most Influential LGBT Jews

These 10 LGBT celebrities are an inspiration to us all.

Read More

Crossfit “Guru” Does Handstand at Holocaust Memorial

August 14, 2015 | By Daina Goldfinger
Crossfit “Guru” Does Handstand at Holocaust Memorial

Dave Driskell apologized Monday evening for his actions

Read More

There’s a Jewish Rapper with a #1 Hit Record, and His Name’s Not Drake

August 14, 2015 | By B. Shane Morganstein
There’s a Jewish Rapper with a #1 Hit Record, and His Name’s Not Drake

Lil Dicky's 'Professional Rapper' sells 22,000 copies in its first week

Read More

Ben Gurion Airport Breaks All-Time Travel Records

August 14, 2015 | By B. Shane Morganstein
Ben Gurion Airport Breaks All-Time Travel Records

Reports indicate that some 78,000 travelers passed through the Israeli airport in a single day

Read More

More Headlines