Shalom Life is Saying Goodbye

Hi everyone,

After nearly 7 years, we are sadly ending Shalom Life's run.

Shalom Life was initially launched to fill a large void in the publishing industry. We wanted to speak to the countless millennial Jews that connected to their culture, but didn't associate with the religious or political side of Judaism. There was (and is) a whole subset of the global population that is proud to be Jewish, but intentionally distance themselves from the politics that oft times shine a negative light on them.

It's true. This is an unfortunate statement, but is something we heard far too often. How do we engage these younger Jews when they keep moving further and further away from their religion?

Our sole focus since inception was to create awareness and pride within the Jewish community through creating content that readers would want to share; content that showcased the various positive aspects of Jewish culture outside the religious and political realms. At the time, most news sources only featured the negativity surrounding Judaism - the ongoing war in Israel, anti-Semitism throughout the world, etc. We wanted young Jews to have a place to embrace the positivity and become educated through unbiased perspectives.

Over the years, we are happy to say that Shalom Life empowered our Jewish readers with funny, entertaining, inspiring, and relevant stories. Our tribe has done some incredible things internationally in the arts, medicine, business, tech, sports, and much more. Now a younger generation is aware of those accomplishments.

But since our inception, other publications have sprung up with a similar message. Those outlets are larger, receive more funding, and therefore produce more content than we ever could. We're incredibly proud that our message was heard and will continue on. SL never had an expiry date, but it also never had an exit plan. It was a passion and hobby that we kept going for as long as we could, and it did for nearly seven years, and for this, we're thankful.

Thank you to our advertisers who supported us throughout the years, our writers and editors who worked tirelessly to create and discover wonderful content, our social media people for spreading the word and building a great following, and most importantly, our readers for growing 300,000 strong by the end of it all.

We’re currently in discussions to have SL continue under someone else's watch. I'm hopeful this will happen, but even if not, it's been a wonderful time and we're all proud to have made a contribution - however big or small- to helping readers find their inner Jewish-ness and share it with the world.