Shalom Life | July 01, 2014

Jewish Top 10s: Israeli Startups to Watch in 2014

We all know that Tel Aviv is second to none, save for Silicon Valley, when it comes to the hightech industry. As such, here is a look of some of the most promising startups poised to make big changes in the year 2014

By: Zak Edwards

Published: February 28th, 2014 in Business » Israel

Welcome to Jewish Top 10s, where we compile lists that highlight the best and the brightest of everything yehudi, from delicious recipes to funniest actors, to most obnoxious Jewish wedding songs.

Tel Aviv’s presence on the world tech stage is no secret.

Dubbed ‘Silicon Wadi’ by the Times of Israel, the city is home to some big companies and seriously rising stars. Tel Aviv in particular, is now known as the research & development capital of the world, with a thriving tech center, and one of the most expensive places to live in Israel.

Though the acquisition of Waze by Google (which, simply because 2013 was ultimately their year, is absent from this list) put Startup Nation on the map, Israel has been home to some of the most successful startups in the hightech industry for the past decade.

From resourceful apps, to revolutionary healthcare, to innovative technology, Startup Nation continues to thrive.

Today, we thought we’d look at some of the most promising Israeli startups to watch in 2014. Many are members of our very own Startup Club and are only poised to attract a larger following this year.

10.


Startup: Swayy

Founded: 2013

Industry: Online Content and Social Media

With Facebook over ten years old now, we all know social media has changed the way people interact, but if the decline in television ratings tells us anything, it’s that conventional advertising isn’t. More and more, social media is becoming a default advertising strategy and strong content is often better than annoying ads and banners. Social media manager is a title that didn’t exist ten years ago and now they’re some of the most sought after people in advertising, with Swayy doing all they can to help them out.

Swayy is a social media manager’s dream: analytics, rich content, trending topics, and multiple dashboards are at their immediate disposal. This means they can generate better content, stay fully engaged, and use the most effective strategies to hook views and clients. This is more than a time release program like Hootsuite, this is “a special natural language processing mechanism, which analyzes (on a semantic level) over 10,000 pieces of content each day, extracting the topics of each article. The mechanism also adds social trends, popularity and other factors.”

Basically, Swayy helps people know where, when, how, and why to publish and follow. That means better results, and faster.

9.


Startup: Moolta

Founded: 2012

Industry: Crowdfunding

Crowdfunding has been changing the way the world works, turning fans into small-time venture capitalists with just a few clicks. Board games, video games, watches, and even a major motion picture have all been crowdfunded with sites like Kickstarter. One Israeli company saw this trend and decided to go a different direction: what if you crowdfunded dares and challenges.

Moolta is fun and deadly serious all at once, with people raising money for anything from dressing like MC Hammer for a day to volunteering on an organic farm for a week, in exchange for donations to charity. And charities, using crowdsourcing long before we had the term, have benefitted greatly from people’s Moolta challenges.

8.


Startup: Brow.si

Founded: 2010

Industry: Mobile Browsing

Brow.si is an add-on app that makes mobile browsing much easier and more in tune with how people browse on the go. Many sites want to engage with mobile users but are unsure how. Brow.si hopes to bring some consistency and functionality to mobile browsing, and they are quickly gaining momentum.

In our interview with Brow.si’s parent company CEO Gal Brill, he told us to think of Brow.si as “a door. We all know how to handle a door; we see it, there is a handle, you pull on it, the door opens. It’s consistent. We noticed on the mobile web, however, that there are many inconsistencies.” By using the Brow.si add-on, site developers can add the company’s mobile functionality to their site, helping their visitors better navigate and enjoy their hard work that much more.

Brow.si gives users a floating menu with multiple options, like a Read Later button or the option to change font size, and more plans are underway. After all, who doesn’t want a better version of the internet on their smartphone? And with WordPress integration only a click away, Brow.si is taking the blogosphere by storm as well. Pretty soon the whole world will be enjoying the internet more consistently on their mobile devices, all thanks to Brow.si.

7.


Startup: Replay Technologies

Founded: 2012

Industry: 3D Tech

The Matrix is popular for a number of reasons, but everyone remembers the “bullet time” sequence, when Neo dodged the bullets and the camera spun around him. It happened early on in the film too, with Trinity getting the bullet time treatment before she kicked a guy in the face. I think those sequences will be frozen in my mind forever.

Replay Technologies takes that sense of wonder to a place that can really use it: sports replays.

Imagine commentators can now show real-time 3D surround depictions of sports highlights, pointing out how and why amazing plays and moments were made. Digital cameras capture 2-dimensional pixels and transmits those to our screens, but Replay Technologies’ freeD technology captures 3D pixels, allowing production companies to break “free from the constraints of where a physical camera with a particular lens had been placed.” It’s every sports fan’s dream. And plans are in motion to start streaming events live directly to consumers. The world of sports and sports analysis just changed forever.

6.


Startup: GetTaxi

Founded: 2010

Industry: Taxi Services

How many times have you called and called for a cab, sometimes literally for hours? Or you aren’t entirely sure where you are because you’ve been walking and calling, fed up with just standing around. Especially in this very cold winter, we have all been frustrated with getting a taxi. Luckily, we now have GetTaxi.

GetTaxi is a mobile phone app that connects customers to cabs and, with your phone’s GPS, they come straight to you. The company has quickly expanded to over 20 cities, customizing the app for each city, and lets people choose from a number of options. Gone are the days of sitting on hold or busy signals. Instead, just GetTaxi.

The company’s quickly gaining speed, growing 50% quarterly with over 1 million users. With 20,000 requests a day, GetTaxi is a company to watch for how they’ll change the hired car industry.

Continue Reading For Our Top 5 Israeli Startups to Watch in 2014

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